Nike and the LA84 Foundation announce $4 million pledge to L.A. area youth with Serena Williams and Paul Rodriguez, Jr.

Nike and the LA84 Foundation are donating $4 million to renew 84 play surfaces and improve the quality of youth sports in Los Angeles. The new and refurbished play surfaces will help rejuvenate communities by creating spaces for children to play so they can lead healthy and active lifestyles.

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Athlete Stories: Paul Rodriguez

“[Skateboarding] gives you discipline, patience, confidence and endurance to keep trying until you achieve your goal. Whether it’s obstacles in your life or sports, it helps you stay in the right frame of mind.”
PAUL RODRIGUEZ JR., PRO SKATEBOARDER

In a world where skateboarding just verges on being considered a sport, 22 year old, Paul Rodriguez is a legend in his own time. P-Rod, as he’s known, is one of the biggest names in skating and was deemed the “golden child” even before achieving Rookie-of-the-Year status in 2002.

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Athlete Stories: Serena Williams

“I really appreciate the support everyone has given me over the years & now I feel as though it is time I give support back.”
SERENA WILLIAMS, 8-TIME GRAND SLAM WINNER – ATHLETE, DESIGNER, ACTOR, PHILANTHROPIST, ICON

Serena Williams, age 26, has achieved the kind of greatness most people only dream of. She’s won tennis championship after championship, Open after Open, award after award. She’s been a powerhouse on the court since age 9 and has been acclaimed as one of the best tennis players in history. But her greatness extends far beyond the court.

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Athlete Stories: Sarah Reinertsen

“The ‘Let Me Play’ initiative is an opportunity to make sure that kids with disabilities get a chance to play just like all the other kids. I know the power of sport in my own life – it has allowed me to feel comfortable in my skin, to feel strong, and to feel whole. I spent too many years of my childhood sitting on the sidelines feeling excluded, and I don’t want to see that happen to any other kids. I am proud to be part of a movement that gets people, especially those with disabilities, off the sidelines and into the game!”
- SARAH REINERTSEN, PARALYMPIC COMPETITOR, WORLD RECORD HOLDER

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KOBE, PAUL & SERENA: LEADING CHANGE IN SOUTHERN CALIFORNIA

Bring a new, top-of-the-line playing field to your neighborhood & join theses athletes on a massive LA mural.

Kobe Bryant, Paul Rodriquez & Serena Williams represent some of the greatest athletic achievements of our time, but today, more importantly, they’re representing the need for equal opportunity in the athletic arena.

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